Premiering in 2010, this season of "She's Got The Look" sets out to discover a beautiful, sophisticated and confident woman over the age of 35 who has the potential to transform herself into a model representing some of the most high-profile brands and highly-coveted campaigns in the fashion and beauty industry. Emmy Award-Winner Allison Grodner ("Big Brother," "Blowout") returns as executive producer and has teamed up with executive producer Rich Meehan ("Big Brother") in their first project together under their new banner, Fly On The Wall Entertainment. The show has also renewed partnerships with SELF Magazine and world-renowned modeling agency, Wilhelmina Models, Inc.
"She's Got The Look' resonates with our viewers who can identify with the show's message of reinvention, second chances and achieving lifelong dreams," states Larry W. Jones, president, TV Land. "The transformations and experiences these women go through are always so inspirational and this is sure to be another amazing season."
"Today, some of the most beautiful women in Hollywood and the world are over the age of 35," says Sean Patterson, President of Wilhelmina Models. Just look at the magazines featuring Jennifer Aniston, Renee Zellweger, Eva Mendes and even Carla Bruni on a regular basis. It's no coincidence that She's Got The Look' is quickly gaining resonance as a real and much-needed television show that is also heartfelt and extremely entertaining. We are very proud of our past two winners who are doing fabulously and are excited to find the next to add to Wilhelmina's roster of beautiful men and women."
"The message of She's Got the Look' is to take on new challenges in your life, which is exactly what SELF encourages our 6 million readers to do every month," says SELF editor-in-chief Lucy Danziger. "By trying something outside your comfort zone, you always win."
Throughout the past three seasons of "She's Got The Look," contestants have ranged from age 35 to 72 years old. The exposure and success from the series has secured a variety of top-tier bookings for many of the show's alumni with clients such as: Kmart, Verizon, AT&T, Nicole Miller Cosmetics, Hallmark, Microsoft, Toyota, Volvo and many more. These achievements fulfill the shows premise that beauty is timeless.
-press release




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